Word: metallism
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First there was a gold card and a gold record. Then platinum records and cards. But Platinum's now a deodorant, so it's time to find a new prestige metal. We asked some experts...
There's going to be a reaction against all this weight-reduction jazz, and ponderous will be the fashion. What better metal as an emblem for that new age than tungsten--the highest melting, the strongest, the ultimate heavy metal. --Roald Hoffmann, department of chemistry, Cornell...
...want to make a statement with a really, really expensive metal, you could go with osmium. My personal favorite is gadolinium. When you say it fast, it sings. On the more fanciful side, californium, for the laid-back customer, einsteinium, for the exceptionally wise money manager, neptunium, for stratospheric credit limits, and, for those just starting out, lead. --Tim Foecke, metallurgist, National Institute of Standards and Technology
Gone are the metal hotel-style pans that held foods and the steam trays that sat under hot food. Instead, HUDS has electric hot plates and heat lights to keep food warmer and crisper, as well as ceramic bowls to hold food...
...skin, as he submits to the latest trend catching on among tattoo and piercing devotees: branding. Body artist Todd Murray torches a small square of stainless steel using a propane flame, then lines up his shot like a pool shark with a cue, swiftly applying the red-hot metal in what's called a "kiss of fire," one of 10 strikes necessary to finish the job. "This is amazing," gasps Gardner, balling his fists while the scorching marks are applied. "If I could bottle this feeling up, I would give it away...