Word: metrication
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...Cleo, like pure-malt Scotch and the metric system, is only beginning to catch on. She and Johnny are scheduled to give a concert in April at Manhattan's Carnegie Hall; that appearance will be followed next fall by a month-long American tour. For both events, Cleo manages to be her own worst promoter. "When I hear myself, I don't like it," she says. "I can't get out what I hear in my head. What comes out is mellow and soft; yet what I try to achieve is an 'edge...
...tactics but want full-scale technical presentations about anything they buy, the more elaborate the better. U.S. salesmen should bring their own audiovisual equipment; many have left Moscow with caseloads of unshown pictures because a projector could not be obtained. All specifications in catalogues and pamphlets should be in metric measurements, since even Russians who speak English fluently are baffled by feet and inches. Many Soviet officials like to begin their weekends early, making Friday a bad day to do business. And when contract time arrives, American lawyers had better be prepared to find substitutes for some standard phrasing: "acts...
...exist 25 years ago today manufacture jet planes, atomic reactors and computers. But perhaps the most important measure of the distance India has come is the fact that for the first time in history it has become self-sufficient in food production. Today the government has 9,000,000 metric tons of food stocks, the biggest hoard in its history, and more than enough to cope with the drought that has struck every five years for a century and is widely expected...
...broken romance. In Munich, Vera will probably compete in both the 800 and 1,500. In the former, though, gospel-singing Madeline Manning Jackson of Columbus will be trying to duplicate the gold medal she won last time in Mexico. Other U.S. hopes in women's track include Metric Miler Francie Larrieu, who proudly calls herself a Jesus freak, and 400-meter Runner Kathy Hammond, who is more relaxed since she decided to retain her coach as her coach but not as her fiance...
...Europeans' wage advantage will not disappear for the foreseeable future. At present, for instance, the total cost of producing a metric ton of steel is $184.59 in the U.S. and $100.49 in the Common Market. But U.S. wage increases are tapering off at the same time that rising expectations in Europe are rapidly forcing up labor costs. Paul W. McCracken, chairman of the President's Council of Economic Advisers, pointed out last week that U.S. labor cost per unit of output will rise only 3.5% this year v. 6.5% in 1970. That factor, plus the revaluation of currencies...