Word: metzenbaum
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This year the smalltown, all-American hero found himself outhustled and drastically outspent (by an estimated $1.25 million to $300,000) by Cleveland Lawyer Howard Metzenbaum, 52, who sold out a prosperous airport-parking business for some $20 million...
...Said Metzenbaum: "It was impossible to run against John Glenn the man, be cause he is rightly held in such high esteem by everybody, including myself...
...Metzenbaum ran around him. Glenn could not escape marginally valuable autograph sessions with schoolchildren well below voting age; Metzenbaum had no such time-wasting troubles. Glenn had opposed the state Democratic organization six years ago. "John doesn't even bother to see the county chairman when he is in town," a Metzenbaum aide ob served. Glenn's opponent had managed two tough, victorious campaigns for Senator Stephen Young and made good use of the party pros...
...Metzenbaum challenged Glenn on his own ground: Glenn favored continuation of massive spending on space exploration, while Metzenbaum argued that the money would be better used for the mundane. Metzenbaum attracted labor backing, heavy Jewish support and the endorsement of Cleveland's black mayor, Carl Stokes. Most of all, how ever, what put Metzenbaum across was harder work and a costly, deftly executed television campaign...
...Loss. Whether Metzenbaum can come from behind again in No vember to win the Senate seat that Young is relinquishing is problematical...