Word: mexicans
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Dates: during 1980-1989
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...Madrid, a 1965 alumnus of the K-School's Master of Public Administration program absorbed much flak about his foreign ties from Mexican citizens during his year-long campaign for the presidency...
...other company has gained more from the rage for Mexican dining than Louisville-based Chi-Chi's (fiscal 1982 sales: $35.8 million), the growth champion of Latin chains. The five-year-old firm opened its first unit in a converted A & P supermarket in Minneapolis, and now has 73 restaurants in the U.S. and Canada. The red-hot expansion pushed Chi Chi's profits to $4.5 million in its latest fiscal year, nearly double the level of the previous year...
Wall Street magic has also touched Julio and Olivia Garcia, the founders of Garcia's of Scottsdale, Ariz, (fiscal 1981 sales: $11.7 million). The couple parlayed a Mexican-food take-out they opened in 1956 into a fortune that includes some 240,000 shares of Garcia's stock, worth about $1.7 million...
...hard-charging Mexican chains have carefully catered to regional tastes as they have grown. W.R. Grace's El Torito goes so far as to grind its beef in Southwestern cities like Houston and Dallas and to shred it in San Francisco and Los Angeles, where diners prefer it that way. Says Anwar Soliman, executive vice president for Grace's restaurant group: "You have to look at all these subtleties. It's critical in some places, particularly the Midwest." Soliman predicts that Mexican restaurants will double their business by 1985. Many others are bullish as well...
Caro's Johnson is, for the most part, a heel. But like many another great man, Johnson failed in his efforts to be thoroughly knavish. As a young teacher in a dusty South Texas hamlet, he drove his Mexican-American students relentlessly, and gave them self-respect and ambitions they had never known. In the book's most touching chapter, Caro describes Johnson's enduring love for Alice Glass, the high-spirited mistress and later the wife of Publisher and Oilman Charles Marsh. Their affair began in 1938, after Alice, then 26, met the tall, jug-eared...