Word: mgm
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...weekend they ended up with nothing in the house to eat except chocolate and marshmallows. Bud figured that promotion, transportation and the cost of musical instruments had put him $100,000 in debt. Just before panic set in, a New York talent management firm lined them up with MGM Records. Now their first single, The Rain, the Park and Other Things, has passed No. 50 on the charts and is climbing; their first album is out, and MGM is blitzing the music industry with an unprecedented $250,000 promotion campaign on them...
These distinctions are only general, but they are also tantalizing enough to constitute a basis for debate within the networks. NBC Audience Measurement Vice President Paul Klein and MGM-TV's sales coordinator, Herman Keld, argue that McLuhan is essentially right. Keld, for example, predicted that Joey Bishop, a "hot" nightclub comic who comes on strong, was bound to start out at a disadvantage in audience ratings when he went on the late-night air for ABC against "cool" Johnny Carson. He was right; and when Bishop decided to switch to a low-key approach, his ratings improved...
Friday, September 8 OFF TO SEE THE WIZARD (ABC, 7:30-8:30 p.m.). Animated cartoon characters based on The Wizard of Oz will introduce child-oriented movies, beginning with Clarence, the Cross-Eyed Lion (MGM, 1965). Premiere...
...Brien brought the company back to profits so far this year of $9,728,000, the highest earnings figure since 1959. MGM has sparingly sold off its film library to television, still has 1,200 films in the vault, including Gone With the Wind, for which the company turned down a $10 million TV offer and which it is about to release for a seventh round of movie-house showings. Meanwhile, MGM has negotiated a $52,800,000 deal with CBS-TV to make new feature-length films, is successful at the box office with its big-screen spectaculars, including...
...stockholder who disagreed with Levin was Edgar Bronfman, who bought into MGM and then sold off his holdings in 1966 on a misplaced hunch that if Levin's proxy battles failed, the stock would settle down in price. After the last proxy fight, Bronfman began to buy back in. He had acquired over 400,000 shares when he was approached this summer by Levin, who wanted to buy Bronfman's stock or get his aid in another proxy fight. When Bronfman refused both propositions, Levin decided to sell. He will make a pre-tax profit of more than...