Word: micromold
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Dates: during 1985-1985
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...When the Micromold case was ready to make its debut in the classroom, Lukash flew up to Cambridge and watched the second-year M.B.A.s dig into his case...
...corporate heads Roberts worked with was Arthur S. Lukash Jr., president of Micromold, a small plastics manufacturer in Yonkers, N. Y. Lukash, a 1964 B-School graduate, says he wanted to help out students when he agreed to let the B-School do a case on his business. "I saw no benefits to the company. What I thought I was doing was helping to train the students," Lukash says...
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