Word: microsoft
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Dates: during 1980-1989
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...real excitement in the industry is software for personal computers. While only $260 million worth was sold as recently as 1980, sales this year are expected to reach $1.5 billion. And by 1989 revenues could exceed $6 billion. At least 1,000 companies are making programs. Microsoft, located in Bellevue, Wash. (pop. 75,000), near Seattle, is the largest. In 1980 it sold $4 million worth of software; projected 1984 revenues are $100 million. William Gates, 28, Microsoft's chairman and cofounder, has amassed a personal fortune estimated at $100 million...
Manufacturers of popular software are becoming industry superstars. The heads of software companies, like Microsoft's Gates, Lotus Development's Mitchell Kapor and Software Publishing's Fred Gibbons are wooed by hardware companies, which want them to produce pro grams that will run on their machines. Says Gibbons: "Control of the personal-computer industry is shifting from the hardware manufacturers to the software suppliers...
Calif, created the first popular one, CP/M, but it has been supplanted by MS-DOS, which was developed by Microsoft for the IBM Personal Computer. In addition, AT&T is promoting UNIX, a system particularly efficient at performing several different tasks at once and communicating with other computers...
...early verdict of those who have used Mac is generally good. Says William Gates, chairman of Microsoft, the largest personal-computer software firm: "Macintosh is the only computer worth writing software for, apart from...
...Monica, Calif., company, has announced DesQ, a $395 window program that can run up to ten programs on the screen simultaneously. Several other products are scheduled to be introduced in the next few months. But the real battle is expected to be between the versions developed by VisiCorp and Microsoft, two of the oldest players in personal computer software...