Word: microsoft
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Dates: during 2000-2009
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Madonna's Ray Of Light, the official Windows XP launch song, is cued up. The conference rooms are waiting at 112 locations worldwide, from Beijing to the New York City hotel where Bill Gates will lead a pep rally. And Microsoft's well-oiled p.r. machine has even thought to haul out a new slogan, "Yes You Can"--reasoning that, in light of recent events, "Prepare to Fly" isn't quite right...
With this week's $200 million rollout of its XP operating system, Microsoft is showing once again that no one sells like Gates & Co. The software giant, which announced last week that earnings were down 42% from a year ago, needs XP to boost sales and anchor its all-important move into Internet commerce and services...
...will not be easy. Unlike Windows 95, which came out at a time of peace and prosperity, Microsoft's newest operating system is landing in the middle of the slowest economy in a decade. The company's time-to-upgrade message is fighting for the attention of consumers distracted by war, hijackings and anthrax. Consumers have lost their sense of urgency about new technology...
First detected in July, the virus infects Microsoft Windows computers, mailing out the computer’s files and sometimes filling the hard drive, according to the Computer Emergency Response Team (CERT), the equivalent of the Center for Disease Control for computers...
...Neither appeared to contain anthrax, however; the infectious letter at NBC turned out to be a different envelope, with a Trenton, N.J., postmark. The Times letter is being retested, since overnight assays like the one that initially cleared it are sometimes wrong. After three inconclusive tests, in fact, the Microsoft letter was declared positive last Saturday afternoon. That made three confirmed anthrax attacks: at Microsoft, NBC and American Media...