Word: microsoft
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...dreams. These are precisely the sort of companies that can be crushed most easily by a brutal monopolist. When antitrust law works right, it can give these enterprising small firms room to grow. "There are a lot of companies that have for years operated in absolute terror of Microsoft," says Sun's Morris. The ruling, he predicts, will prevent "the dead hand of Microsoft from stifling competition...
...courts function on Internet time? The problem is particularly stark when it comes to crafting an effective remedy. Like every successful high-tech company, Microsoft is in constant flux. In the past year it has moved quickly to adapt to changing circumstances. In May it paid $5 billion for a chunk of AT&T--thereby guaranteeing that Windows CE-powered set-top boxes will have an inside track on AT&T cable systems. It also invested $600 million in Nextel Communications and bought a 30% stake in a British cable company. Even if Jackson gets a chance to issue...
...most important actor in this drama will be Bill Gates. The Justice Department showcased just how central he was when it made the strategic decision to focus at the trial on his actions--and to make his video deposition and e-mails the public relations centerpiece of its case. Microsoft is Gates' company, and he'll decide how it responds to this latest challenge...
...Gates, business is a game, and what makes it superfun for him is that it's superserious. He is a brilliant strategist with great bandwidth, as they say in Redmond, and he works hard to hire the brightest, most dedicated and most competitive associates. He created an atmosphere at Microsoft in which crushing the other guy was a crusade...
...this Gatesean religion, this take-no-prisoners holy war, that got Microsoft in trouble with the antitrust division--and that runs as a leitmotif through Jackson's findings. But if Gates' character explains the past of this lawsuit, it may also foretell its future. Shortly after Gates hinted at settlement in his videotaped press release, he appeared at a press conference at Microsoft headquarters. This time he seemed more focused on winning--if not before Judge Jackson, then later...