Word: mieses
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A.G.P, which calls itself "a marketing communications and design consulting firm," has done similar image-lifting jobs for, among others, Citibank/Citicorp, Mitsubishi Bank, J. Walter Thompson and AMF leisure products. The firm's redesign of Texaco's graphics is not so much concerned with enhancing the company'...
The model, drawings and photographs at MOMA of Neutra's famous Lovell House, built between 1927 and 1929 in the arid Hollywood Hills of Los Angeles, still quicken the viewer's heartbeat. There had been nothing like it before, nor was there to be anything like it during...
Neutra's intellectual origins were the same as those of his more famous fellow revolutionaries, Walter Gropius, Mies and LeCorbusier. As a student in Vienna, he deplored the degeneracy of dwelling in an ornamented past and longed for the exaltation of a pure and machine-made future. His hero...
When Neutra first met Wright in 1924, shortly after Neutra had come to the U.S. to work, "it was just like suddenly seeing the unicorn or some other fairy tale figure one has been searching for behind the rainbow," as Neutra recalled later. The unicorn offered Neutra a job at...
Neutra's importance to the modern movement may not yet be fully recognized. For one thing, he was never one of the boys. He emigrated more than a decade ahead of such refugees from Nazism as Gropius and Mies. He settled in California, which is a long way from...