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...rain-soaked lumber; jagged, anonymous pieces of metal; and the bare, black bellies of truck frames. Bruce Thoren, a National Weather Service meteorologist said the storm was "too large to outrun and too strong to have survived, unless you got away from the path." In its wake, half a mile wide and seven miles long, the twister left at least 27 people dead, nothing but bald concrete slabs in the ground where homes once stood, and a small town with big gaps among its chains of families and friends...

Author: /time Magazine | Title: NOWHERE TO RUN | 6/9/1997 | See Source »

...secret of Midwest's success is niche marketing: customer-first service to business travelers from underserved locations in the Midwest, plus nonstop flights to major cities elsewhere. For both, customers pay extra to be pampered. Those premium fares in turn pump up Midwest's revenue per passenger mile, or yield. Midwest's 24 DC-9s feature leather seats set two by two with no center seats. Dealing with a third fewer seats than standard passenger planes have, flight staff can give more individual attention. Besides, says Bob Bell, president of the Greater Omaha Chamber of Commerce, "they have hot, freshly...

Author: /time Magazine | Title: AIRBORNE PROFITS | 6/9/1997 | See Source »

...never guaranteed in our industry." Last year was the first in a decade that Texas American lost money; this year is profitable so far. It is one measure of how deregulation has helped both the consumer and the supplier that Bell charges 2[cents] or so less a mile for hauling than when he entered the business in the '80s. "Deregulation has taken $50 billion out of the cost of trucking services from 1979 to 1997," says Donohue. "As a result, we are spending 15% less to move the nation's goods by truck...

Author: /time Magazine | Title: TRUCKING: THE COLORS OF MONEY | 6/9/1997 | See Source »

Days before that wrenching finish, Baffert received a videotape of a 2-year-old gray that was up for sale in Ocala, Fla. According to Baffert, "he had a beautiful long stride, absolutely effortless, and a quarter-mile time that was pretty damn good. But I hadn't seen him in person, so this was like buying on the Home Shopping Network." Baffert's offer of $85,000 was accepted, and Silver Charm was his. The horse had been overlooked for a number of reasons. He was literally an ugly yearling, hairless because of mange. His breeding wasn't very...

Author: /time Magazine | Title: HI HO SILVER CHARM | 6/9/1997 | See Source »

DIED. JAMES LEE BYARS, 65, whimsical artist who made a spectacle of himself by posing in his own fanciful exhibits; of cancer; in Cairo. A pink silk airplane with space for 100 passengers and a mile-long communal scarlet robe typified Byars' inscrutable style, which he once explained to TIME: "As soon as I open my mouth, I find myself in a state of alienation...

Author: /time Magazine | Title: Milestones Jun. 9, 1997 | 6/9/1997 | See Source »

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