Word: milked
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Dates: during 2000-2009
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...Baron, an industrial designer whose other products include ant-free dog bowls and shop shelving systems, says he always saw the straw as a system for delivering more than flavor. He started tinkering with the idea in 1996, after wondering why flavored milk cost so much more than the plain variety. He tried using a fat plastic straw from McDonald's and a filter made from one of his daughter's school stockings. That didn't work. He soon designed a new type of conical filter that wouldn't clog, and figured out how to create flavor beads by making...
...Dragging in all the friends he could find, Baron managed just in time to fill the order by hand. He lost money, but market research showed that the straws boosted Denny's milk sales by more than 50 per cent. "It meant the product had a good chance internationally," Baron says...
...Taste of Success The flavored-milk straws hit Australian shelves in late 2005 and are now sold in 69 countries; Russia and China will soon join the list. Baron is also looking at flavor straws for water and fruit juice. Ingredients have been trialed that make soda water taste like Coca-Cola, and an Indian company called recently to ask if it was possible to add spicy masala flavor to the beads for mixing with orange juice. "It tasted great," Baron says of the sample batch...
...tainted baby milk to a seemingly unending stream of foods, drugs, pet foods and toys that over the past two years have killed or injured thousands worldwide. These products all have three words in common: MADE IN CHINA. A large state-owned Chinese company, Sanlu Group, based in Hebei province in central China, as well as several smaller companies, apparently diluted milk products with an additive called melamine. Industrial-grade melamine is a masking agent used to hide the dilution of protein, in this case in milk products, including an infant formula widely popular in China. Nearly 53,000 small...
...milk scandal is simply the latest and not by any means the most lethal example of the dark side of Chinese capitalism. The heparin case, in fact, has been far deadlier. Last summer the Food and Drug Administration updated the estimated death toll worldwide associated with tainted heparin to 149. As more and more pharmaceuticals are sourced in developing countries--an estimated $1.5 billion from China and India alone in 2007, according to a study by Credit Suisse--the heparin case has raised a fundamental question in the U.S. and the rest of the developed world: How safe...