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...show's producer, Lyman Clardy, a Harvard Business School graduate ('36), prescribes the records for all nine stations. He even decides the order: Mantovani on early, when the audience is biggest; heavier music for the wee-hours elite; then progressively lighter as the milkmen switch on. Hall and the other deejays only announce the selections, rip and read the news, voice the commercials. Sometimes, when a big commercial plane crash is in the news, there is a moratorium on commercials...

Author: /time Magazine | Title: Show Business: Boudoir Bob | 7/29/1966 | See Source »

Dieters & Jerseys. Because bulk buying of milk in supermarkets has replaced home delivery, Borden's is moving away from its longtime role as one of the biggest U.S. milkmen. Now it acts principally as supplier, but it still has to worry about the threat to fat-rich dairy products from dieting and cholesterol consciousness. Borden's has met the challenge by producing its own 900-calorie Ready Diet and Lifeline, a lowfat, high-profit fortified milk. For dieters, it also pushes its buttermilk, skim milk and cottage cheese...

Author: /time Magazine | Title: Corporations: Borden's Green Pastures | 3/29/1963 | See Source »

...Free State government, which had accepted a patched peace with Britain-found the 19-year-old "out" with the republicans. His account digs up no buried hatchets, which makes this, of all other memoirs of the Troubles, the most acceptable to the nonpartisan. The Corkite republicans had their generals (milkmen and cobblers in private life), their officers' mess, and even a cannon with homemade shells. But they had no front line. By the time they established this military necessity, it was Sunday, recalls O'Connor, and "after his longing for Mass, an Irishman's strongest characteristic...

Author: /time Magazine | Title: Books: Mother & Son | 3/31/1961 | See Source »

...years Connecticut's milkmen have had things pretty much their own way. The state consumed so much (1,128,500 quarts daily), yet produced so little (40% of its supplies are imported), that local dealers boosted prices until they were charging 31? per quart for home-delivered milk, 28? for store-bought. That was too much for Connecticut's housewives. Last week, after a two-year revolt, they won their fight-with a little help from a hustling supermarket. Grade A milk was down to as low as 19? a quart in the stores, and home-delivered milk...

Author: /time Magazine | Title: PRICES: The Milk Rebellion | 3/7/1960 | See Source »

...Milkmen & Candelabra. The U.P. has almost no physical assets. The giant's muscles are the 4,000 U.P. staffers who keep its hundreds of news printers thumping out 60 words a minute, in 45 languages, around the clock. Their copy must be crisply written to escape the editor's spike. It must be simple enough to be understood by "the milkman in Omaha,"* as an old dictum from New York once put it; at the same time, as former U.President Hugh Baillie once demanded, it is supposed to "flame like a candelabra on a dark and muddy battlefield...

Author: /time Magazine | Title: The Press: The First Half-Century | 6/24/1957 | See Source »

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