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...video. The graphic designer in Spokane, Wash., digitized old VHS tapes of his cat, Fatso, "playing" a keyboard, a low-tech feat achieved by manipulating the cat's paws from underneath Fatso's shirt. Since the Keyboard Cat video went viral in February, the original has had nearly 3.8 million viewings, with millions more for the remixes. (See videos that have cashed in on the YouTube effect...
...acting loopy from the effects of dental anesthetic. By March, the Orlando, Fla., real estate agent says, he had copyrighted the David After Dentist video, protecting his son's image and his family's burgeoning online income from the video, which has been viewed more than 33 million times. Through YouTube ads and merchandising, the DeVores have made more than...
...some viral stars, like Tsui, are proceeding with caution. ("I would like to eventually be known as more than just that guy on YouTube," he says.) For two years, Irena Schulz has been fielding media offers for Snowball the cockatoo, whose Backstreet Boys dance has been seen nearly 3.3 million times. The former molecular biologist in Dyer, Ind., chooses shows for her bird carefully and has drafted legal agreements to make sure he'll be portrayed in a positive light. But despite appearances on The Late Show with David Letterman and Good Morning America, she says viral videos aren...
None tougher than finding a second act. The New Zealand family of diaper-clad tot Cory Elliott - whose bobbing to Beyoncé's "Single Ladies" has garnered 4.3 million views since January - acted fast by grabbing the domain SingleBabies.com and lining up a greeting-card site as a sponsor. But Cory's dad Chester says he has hopes to branch out beyond Beyoncé. "I'm sure with the moves I've seen [Cory] pull, we'll get something pretty good," Elliott says. "He just always does them when I don't have a camera...
...projects Jack Pelton, Cessna's CEO. "Then we will slowly crawl out of this predicament when corporate earnings improve in 2011." The demonization of corporate jets by Congress, prompted initially by the CEOs of the Detroit automakers, has helped kill thousands of jobs. The corporate-aviation market provided 1.2 million high-wage jobs in the U.S. before the financial crisis...