Word: miltowns
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When meprobamate, best known by one of its trade names as Miltown, hit the tranquilizer market in 1955, it became a runaway bestseller because it seemed to do its work with a minimum of undesirable side effects. Now, Miltown (also marketed as Equanil) is in for a letdown. It is dropped from the U.S. Pharmacopeia new edition, which becomes effective Sept...
Behind this action lies a growing disillusionment with Miltown on the part of many doctors. Some doubt that it has any more tranquilizing effect than a dummy sugar pill; others think that it is really a mild sedative that works no better than older and cheaper drugs, such as the barbiturates. A few physicians have reported that in some patients Miltown may cause a true addiction, followed by withdrawal symptoms like those of narcotics users "kicking the habit...
Matt Jones is a run-of-the-Miltown adman who lives in a suburb of New York's Westchester County, where the only certainties are debt and taxes. Peaceable Lane is a newly planted colony of middle-class status creepers whose houses cost $30,000. "You can get some pretty odd ones at those prices," says a big-rich snob from nearby Grassy Tor, but Peaceable Lane's eleven families, ranging from doctors and lawyers to a union vice president and a radio commentator, are not notably odd. Matt and his neighbors are a standoffish, power-mower elite...
...long enough to allow complicated scene shifts. When he is not pounding the piano, Loewe fingers a piece of jade it once belonged to an Oriental potentate who said his beloved had always kept it as close as possible to her which serves Fritz as a sort of mineral Miltown...
...turning to the press, he said, because speed was essential to warn of the danger. The drug he had been using: methaminodia-zepoxide, trade-named Librium, recently marketed with much fanfare by New Jersey's Roche Laboratories (TIME, March 7) and now giving hot competition to meprobamate (Equanil, Miltown). The maker's claim: Librium acts by allaying rage and anxiety reactions without causing drowsiness or depressing mental activity...