Word: minolta
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...film requires no threading, the cameras can be very compact. They take pictures in three sizes and replace negatives with a single contact sheet that displays thumbnail images of an entire roll at a glance. So I decided to put three brand-new models from Canon, Konica and Minolta to the test. My bar: they had to be sleek and light and come with a 2X zoom...
HIDE-AND-SEEK Whether you're tracking a CIA spy through the streets of Bangkok or discreetly angling for a shot of Sean Penn, Minolta's versatile DimageV digital camera can help. The powerful zoom lens pops off on a short tether and then displays images on a 1.8-in. lcd color screen. An ideal tool for the paparazzi in all of us. Available spring...
...MATURE INDUSTRY, A REALLY NEW product can mean big money. (Think compact discs.) Or just big losses. (Think New Coke.) Last week five famous names in photography took the plunge. Film giants Kodak and Fuji, along with cameramakers Canon, Nikon and Minolta, jointly introduced the Advanced Photo System (APS), the first new approach to film-based picture taking since the early 1980s...
...getting the manufacturers of these machines to modify them so they will run his new programs. Judging by the blue-chip companies that will be sharing the dais with him when he unveils his system this week at the Hotel Macklowe in midtown Manhattan -- Hewlett-Packard, Ricoh, Compaq Computer, Minolta, McCaw Cellular, Canon, NEC and Northern Telecom -- he seems to have made remarkable progress. Says Paul Saffo, a research fellow at the Institute for the Future: "This may not be it, but it is one more step toward the Holy Grail of the paperless office...
Sadahei Kusomoto, the chairman and chief executive of Minolta's U.S. operations for 22 years, argues with some plausibility, "It's hard to blame Japan for the recession in the U.S. Ford, GM and Zenith are moving their plants to Mexico. American companies are giving up manufacturing in this country, while Sony, Toshiba and Mitsubishi are coming here and opening up major plants. When things go wrong, we have to find some excuse, and the Japanese are becoming some sort of scapegoat...