Word: minturn
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Dates: during 1990-1999
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...prepared to tackle a Double Whopper with Cheese and a large French fries at a downtown Houston Burger King last week, Daniel Minturn, a stocky shipping clerk, paused a moment to reflect on the possible consequences: "I do my best off and on to keep to a diet," Minturn sighed. "But everywhere you turn, it's a warning for this and a warning for that. So what's wrong with just now and then going out and enjoying what you want...
Nothing wrong at all, agree the giants of the fast-food business, who are paying renewed attention to faithful customers like Minturn. After years of putting "lean" and "light" items on menus in a largely futile effort to attract dieters and the health conscious, the industry is focused again on its original mission of delivering loads of yummy, juicy calories as quickly and cheaply as possible. Challenged by competition from new steakhouses, ethnic eateries and drive-through restaurants, the fast-food chains are offering -- and customers are buying -- more generous portions of traditional favorites: bigger burgers, heftier pizzas, and fries...