Word: mix
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Dates: during 1950-1959
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Coffee (instant) and a white cake (made from ready-mix) and ice cream topped off the meal. Mrs, Holstein's harvest from husband and guests: a burst of praise (spontaneous) for her "home-cooked" meal. Such jiffy cooking would have made Grandma shudder, but today it brings smiles of delight to millions of U.S. housewives. The remarkable rise of "conven-ience" or processed foods-heralded by the slogans "instant," "ready to cook" and "heat and serve"-has set off a revolution in U.S. eating habits, brought a bit of magic into the U.S. kitchen. It has freed the housewife...
...Last year it put its 250 products (including different flavors and varieties) into 4.5 billion packages that the housewife took home for $1.1 billion. On pantry shelves and in refrigerators from Maine to Florida, its products are household words -Jell-O, Maxwell House coffee. Post cereals, Swans Down cake mix, Sanka, Minute Rice, Gaines dog food...
Chicago's Reese Finer Foods puts out garlic juice and barbecue smoke in roll-on bottles, horseradish whip and garlic whip in Aerosol cans. Libby, McNeill & Libby is experimenting with Aerosol cans of mayonnaise and cake frosting. Oscar Mayer has just put on sale a complete pizza mix in a tube; National Dairy this fall began selling liquid instant coffee in an Aerosol can. Seabrook Farms and others put out casserole dishes in plastic bags that can be tossed whole into a pot of water, cooked and served. Before long, Tropicana will introduce concentrated orange drink in an Aerosol...
Playhouse 90 (CBS, 9:30-11 p.m.). G. B. Shaw's class-conscious comedy, Mix-alliance, with a classy cast: Claire Bloom, Siobhan McKenna, Rod Taylor and Robert Morley...
...good neighbor at home to be a good neighbor around the world." Where did this leave the front runner who beat Harriman in New York's gubernatorial election last year? According to Honest Ave, Republican Nelson Rockefeller is actually an "independent Democrat," who does not mix well with the "coldblooded, hardboiled" G.O.P. signal callers...