Word: mixes
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Dates: during 2000-2009
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...that surprising, then, that many national advertisers such as Unilever, Coca-Cola and McDonald's are reconsidering billboards in their ad mix. "Outdoor now has a place in the media-planning process," says Wally Kelly, CEO of CBS Outdoor. Coca-Cola is coming back outdoors full throttle this month to advertise its new beverage, Coca-Cola Blak, and its new global slogan, "The Coke side of life." According to senior vice president Katie Bayne, the brand will run ads on the top 10 boards in 28 national markets. Last year she advertised in only 10 markets. "Our target consumers...
...mistake. It told dozens of successful early applicants that they had been deferred. And the University of Georgia made a grave blunder in sending 112 hard-copy acceptance letters—as well as banners carrying the school colors—to rejected students. Yet despite a number of mix-ups at various institutions, students do not seem to be too skeptical of the admissions e-mails they receive. John W. Hastrup ’06, who is also a Crimson editor, said that his acceptance e-mail from Boalt “seemed fairly genuine...
...There has never been anything like this in human history," he told the audience of more than a hundred, which included a mix of policy specialists, legal professionals, and academics. He said the international community has lost "its moral anchor" and cited the industrialized world's systemic failure to provide adequate aid to countries where the infected population of dead and dying could reach 100 million before the pandemic...
...clear loser in this mix is Frist. Having said he'd bring up his own, tough counterpart to the House bill for a vote, the presidential hopeful is now forced to allow consideration of a guest worker program that has all the hallmarks of the amnesty his potential supporters on the right detest. Emerging from the elevator banks in the Dirksen building as the last of the jubilant business lobbyists was leaving and walking slowly down the hall toward a meeting with the rest of the Republican leadership and Senator Specter, Frist admitted the committee vote had altered his plans...
...mix retro thinking with an eye for the future. How do you know when you've crossed the line pining for the old days? "People who keep reliving their past can really wear others down," says Batcho. "So if you notice people starting to avoid you, that's usually a clear sign." Striking a healthy balance may require you to shift your focus--to others, away from yourself. "Once you become pro-social," says Batcho, "you can reach down into the successes of the past and think, How can I use them now? You succeeded because you were talented...