Word: mocks
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Okay, maybe I made all those terms up, but there were a lot of pre-draft articles, mock drafts and analyses, and I think ESPN’s Chad Ford wrote all of them. And, in truth, the actual draft, by this time, was old hat. There was a far more gripping question at hand...
...mock...
...irreverent ad blitz that has presented Miller as a fresh alternative to the self-anointed "king of beers," Miller has drawn its rival into an unusually bitter media war and almost overnight "given itself a new identity," as beverage consultant Tom Pirko puts it. In its ubiquitous series of mock political commercials, Miller has mercilessly poked fun at Budweiser by declaring that a democracy should have a president, not a king. Taking a cue from the cola wars, Miller has launched its own version of the Pepsi challenge, engaging beer drinkers in blind taste tests, the results of which will...
...multimillion-dollar bets on drug candidates that face overwhelming odds of failure, wanted to see if it could get a better idea of which compounds would succeed. So last year Lilly ran an experiment in which about 50 employees involved in drug development--chemists, biologists, project managers--traded six mock drug candidates through an internal market. "We wanted to look at the way scattered bits of information are processed in the course of drug development," says Alpheus Bingham, vice president for Lilly Research Laboratories strategy. The market brought together all the information, from toxicology reports to clinical results, and correctly...
...most specialized--federal law-enforcement training programs. Before 9/11, the U.S. employed just 33 marshals. Since then, thousands have been hired (the precise number is classified). The government has spent $31 million improving facilities at the Federal Air Marshal Training Academy in Atlantic City, N.J., adding, among other things, mock airplane cockpits and a $400,000 NFL-size...