Word: moctezuma
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Dates: during 1980-1989
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...tires and wide seats ( priced at $125 or so) and Zinka, multicolored zinc oxide applied like war paint. Those of drinking age reach for Corona beer, a favorite Mexican brew at Hussong's Cantina, a surfing hangout in Baja California. Noting the influence of the bar on surf culture, Moctezuma Imports, which markets Corona, has introduced a new brand called Hussong...
...blame Moctezuma for trying to cash in? Americans will spend an estimated $1 billion on surfwear this year; many of the buyers are beach potatoes who are nonetheless attracted to the images of eternal youth and endless summers. "Surfing is a metaphor for a style of living," says Surfer Magazine Publisher Steve Pezman. "Therein lies the appeal of the surf fashion...
...stone, in almost perfect condition, created a sensation. A rumor spread through Mexico City that the workers had found the long-lost treasure of Moctezuma II, the ill-fated Aztec Emperor who was imprisoned by Cortées. But the find turned out to be even more important. Spurred by concerned archaeologists, the Mexican government authorized a systematic excavation of the old temple. During 4½ years of methodical work under the direction of Archaeologist Eduardo Matos Moctezuma (no kin), the diggers uncovered all four of the Great Temple's sides, discovering that it was a far more complex...
...uncovering of this major Aztec monument in the very center of their capital has stirred a wave of national pride among Mexicans. During the excavation Archaeologist Matos Moctezuma appeared so often on television he became something of a national celebrity. Colleagues jokingly took to calling the regally bearded scholar Moctezuma III. The excavation itself is scheduled to be opened to tourists later this year...