Word: mod
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...talking son of a financial consultant to Latin American governments, Randell started his company in 1964 by publishing a summer-employment guide for students. Working from a base in Washington, D.C., he built up a network of 700 campus representatives to sell magazine subscriptions. By 1966, Randell had gone mod and was promoting computer-matched dating and half-fare cards for American Airlines. Other gimmicks that he and his campus representatives pushed included the outrageous and the plain corny: a pillow for sit-in demonstrators featuring a pocket containing No Doz pills to keep the user awake, a poster showing...
...last week the movement scaled new piques when more than 100 mod-and trouser-clad feminists marched into the fifth floor Manhattan headquarters of Downe Communications, publishers of the Ladies' Home Journal. The women (who represented a variety of Liberation groups) demanded "an immediate stop to the publication of articles that are irrelevant, unstimulating and demeaning to the women of America...
...former British Ambassador to the U.S. Lord Harlech-with her father's blessing. "She has gone to see him in New York," said Harlech, "and if they want to get married it is entirely their own affair. They are old friends, and I know Eric very well." Mod Londoners may feel the honor is all Harlech's. A rock-magazine poll named Clapton, formerly of Cream and Blind Faith, the world's top musician...
...Mod Counterattack. Now Ampex is paying the price of success. Its example has stimulated some of its music suppliers to become competitors, drop their contracts with Ampex, and begin making tapes themselves. Their activity adds to already vigorous competition from
...Ampex counterattack is led by Donald V. Hall, 33, vice president of the Chicago-based tape division. He is a mod executive who favors Edwardian suits and splashy ties, partly, he says, as an example to older Ampex executives, whom he is trying to persuade to think "pop." He also has come to admire the music that the young favor, and that helps him in negotiating with some recording stars. "These kids on records are saying something," he explains. "If you are an adult, and you shut them off, then you are not hearing what's going...