Word: modelers
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...What drives modern physicists forward is a quest for purer beauty. The Standard Model, the theoretical framework that incorporates all current knowledge about the interaction of subatomic particles, is the closest physicists currently have to a theory of everything. But it is becoming increasingly awkward and messy, and it has holes in it. For example, despite all the gravitational forces that should be reining the universe in and slowing it down, it is expanding at a quickening rate. No one knows why. And something seems to cocoon the universe's spiral galaxies, keeping them from spinning out of control...
...other words, while it's ostensibly a series of books, The 39 Clues arrives already encased in an exoskeleton of extraliterary material: trading cards, online game, sweepstakes, movie, merchandise. Levithan calls this approach "multi-dimensional publishing." "We are trying to create a new model for publishing and launch it in the biggest way possible," he explains. "Which for us is pretty big." The 39 Clues has been Pokemonetized...
Just four years ago, Harvard and MIT launched a decade-long experiment to test an innovative organizational model for scientific discovery. Now, the results are in. The Broad Institute, a unique joint effort between Harvard and MIT to bring genome-based information to medicine, received a $400 million gift from founding benefactors Eli and Edythe L. Broad last week. The gift marked the fourth anniversary of the institute. The gift brings the total investment by the Broads to $600 million, dwarfing any donation given to either university. The new gift will enable the institute, founded soon after the completion...
...strength are less than perfect, so it's difficult for scientists to be sure that the recent increase in storm intensity hasn't occurred before, in the years before the Earth started warming. And the weather - as we all know - is complicated, which means that it's difficult to model precisely how future warming might affect the formation of storms. Climate models work well on a global level, but they can rarely be applied accurately to areas smaller than 200 square miles - which happens to be larger than many storms. "It's not just a simple relationship with sea-surface...
...soon to tell whether this business model will work. Meanwhile, Stephenson is taking a slightly different route. Instead of promising to repay the money, the future sociology major is trying to motivate givers by offering them a souvenir. "If you will send me $2.50 in the next week or so, I will send you a piece of my graduation gown," he promises, in a kind of collegiate variation on relics of the cross. "For $3.50, you get a piece...