Word: modeles
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Dates: during 1940-1949
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...spry old man. as regal-looking as a Shakespearean actor, arrived in Manhattan last week to show off his latest creation. Before 68 New York reporters Architect Frank Lloyd Wright unwrapped his model for "The Modern Gallery of Non-Objective Painting," which will be built (with Guggenheim money) next spring on Manhattan's upper Fifth Avenue (TIME, July 23 ). To some of the newsmen, impressed by Architect Wright but irreverent by nature, the model looked something like a big, white ice cream freezer...
...occasion by lecturing the newsmen on art & life. He called the big grey Metropolitan Museum, a few blocks away on Fifth Avenue, an "undemocratic," outdated stone quarry. Rooms should only be about 12 ft. high, he explained, so people will not be made to feel insignificant. Pointing to his model, he sermonized: "Democracy demands this type of building. The thing you can't get any more in church you ought to get here; the health, vitality and beauty of the human imagination...
Wright said he got his basic idea from Assyrian ziggurats (pyramidal temples with outside ramps ascending spirally). Eventually he decided that "the ziggurat is pessimistic," because it is pyramidal, so he turned it upside down to get his own building. Pointing to his model, he said triumphantly: "This is pure optimism...
...trains were swamped with orders. The A. C. Gilbert Co. (American Flyer trains) hoped to get its assembly line started some time in October. Lionel Corp. did not expect to deliver trains before Oct. 15, would have few in time for Christmas; but did promise some tracks and other model railroad equipment for the Christmas trade...
...auto manufacturer may calculate his price in one of two ways: his own 1936-39 profit margin, or one-half the 1936-39 industry average based on 1941 base costs plus increases in basic wages and material costs-or on his 1942 model price, whichever is higher...