Word: modell
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Dates: during 1940-1949
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...wife Honey (see cut) is a model; she eats what she likes and has the following measurements on a 5' 7", 125-lb. frame: bust 35, waist 23, hips 35. And she doesn't need the padded accessories that TIME says almost all models require...
...Ford model required some careful looking over. It was not so much a matter of principles as practicalities. U.S. workers in the end might not like the idea as much as their leaders thought they should...
Miss Roberts, a model, then told her simple story. She, too, had been at El Morocco in the small hours, and as she was leaving in a dignified way with a big manufacturing person from Philadelphia, she came within range of Bogart's panda. At this exact moment a funny person asked her if she wanted the beast. She emitted a tinkling laugh and reached for it. Then this awful person, Bogart, charged out of nowhere...
When TIME'S editors first decided to do the story, the problem, of course, was to find Everywoman. Mary Elizabeth Fremd, Business & Finance researcher, began by calling on model agency head, John Robert Powers. His first words were: "H'mmm, sit down. I think we can put you to work." Instead, Miss Fremd put Powers to work culling over his lists of models and giving her facts on the industry...
...same way, she visited other agencies and admen, getting the names of leading models. The leaders were then asked to drop in to TIME'S office for interviews with her and Joseph Purtell, Senior Editor for Business & Finance. Most of the models were puzzled by TIME'S interest, and rightly so -this was the first cover story on a model TIME has ever done. But when the pretty girls trooped through the editorial halls, they found that TIME'S interest was high. Said Purtell: "I never had so many writers offer to help on a story...