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Media tycoon Rupert Murdoch recently stated the obvious when he said the newspaper business model of providing content online for free was "malfunctioning." Poleaxed by a severe ad slump and hemorrhaging red ink, printed newspapers and magazines have been downsizing or closing in some countries, even as their digital editions attract growing numbers of readers. Murdoch - whose News Corp. media empire includes the Wall Street Journal, a rare newspaper with a profitable, subscription-based website - has vowed to boost the earning power of his digital properties by increasing the number of News Corp. sites that charge for content. Other publishers...
...segments - multiplayer role-playing games and social games - are increasingly generating impressive revenues from tiny transactions. Most role-playing games, or RPGs, originally relied primarily on subscriptions for income. The enormously popular World of Warcraft series remains subscription-based. But the trend is the free-to-play, or "freemium," model. Under this system, gamers can play as long as they want at no cost, but they usually find the games are more entertaining when they pay small fees to outfit their characters with virtual weapons, useful tools and other accessories. The popular virtual world Second Life garners some...
...policy. “It is fundamental to the role of the university in society that access should be as broad as possible,” he said. But he added that some people believe open access is unviable because they think it could affect the business model of subscription-based journals, an idea he called “misguided” in a blog post on the topic. While some faculty members declined to comment because they said they did not feel knowledgeable enough about the new policy, Professor Paul K. Harris said he was pleased with the decision...
Since he took over as chief executive of Italy's Fiat in 2004, the chain-smoking Canadian Italian has used Apple as a model, focusing on the way Steve Jobs transformed it from an also-ran computer company into a global icon of cool. He encourages Fiat managers to take a close look at Apple's branding prowess and even asks them to benchmark their activities against the company. His biggest success at Fiat is the 500 - a tiny, very cool 21st century version of a 52-year-old Italian icon once driven by movie stars such as Marcello Mastroianni...
...move to Canada and for a while lived just across the river from Detroit, is not a micromanager. He declined to be interviewed, but in a first-person account of the Fiat turnaround published in Harvard Business Review, he talked about how he had abandoned the "Great Man model of leadership" that long characterized the Italian firm. Fiat's Great Man was the late Gianni Agnelli, grandson of founder Giovanni, whose family was nothing short of Italian industrial royalty and still controls the firm...