Word: modelled
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Dates: during 1950-1959
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...already included 25 fur coats, 40 suits, 150 pairs of shoes, 200 dresses, at least 300 hats. She never has gloves washed, just tosses them away after a few wearings. For her New York trip, she ordered more than 30 new major items, including five new furs, hired a model to save her the nuisance of fittings. Also on order is a new diamond necklace to add to a collection that includes a magnificent, 150-year-old Venetian collar of diamonds and emeralds, besides more ordinary pieces. At night Callas' favorite rite is to soak leisurely in the bath...
...DeSoto has a 40-h.p. boost, to 290 h.p., brand-new styling, and a third, lower-priced model called the Firesweep, in order to compete better against Mercury, medium-priced Oldsmobile and Buick...
...well the new cars go over may well determine the company's whole future. No one knows better than President L. L. ("Tex") Colbert the one inviolate axiom of the auto industry: Grow or die. So far, Chrysler has slowly been weakening. After the poor 1954 model, which dropped Chrysler's share of the market; to a bare 12.9%, a succession of new designs and higher-powered cars in 1955 and 1956 have only won back a 16.5% share of the market. But in 1957, Chrysler will be loaded for bear. Cautiously, Colbert himself says only that...
...Mercury, which spent $100 million on design, engineering and tooling, has finally broken completely away from Ford with a new body of its own based on the experimental XM-Turnpike Cruiser. Mercury will be 5 in. longer, 3 in. wider and 4 in. lower than last year's model, is going in for upswept tailfins and higher horsepower, with a boost from 225 h.p. to 290 h.p. in the biggest V-8 engine. Some other changes: a pushbutton automatic transmission control and the auto industry's first air-cushion rear suspension, which cushions road shocks with two tiny...
...Rambler, completely redesigned in 1956, is getting only a face-lift this year. Main improvement: a more conservative rear-body treatment to de-emphasize the car's boxy appearance. The Rambler will give buyers a choice of three engines, ranging from a standard 125-h.p., six-cylinder model to its first V-8 engine, rated at 190 h.p. Introducing the new Rambler, American Motors President George Romney said that his company can break even with sales of only 25,000 more cars in 1957's model year than in 1956, or a total...