Word: models
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...kind of question. Some scientific revolutions have surprisingly small ideological aftershocks; Michael Faraday's discovery that electricity and magnetism are the same thing was as large a discovery as any in the history of science, but it had a paltry aftereffect...For a new scientific theory to become a model in its time, vastly influential outside its immediate claims, it has to release thinking people from a bond that they had long recognized as too narrow and help them interrogate the world...
Those plans include a thin-film solar factory, along with investments in wind and solar and in carbon-trading projects throughout the world. Most significantly, Masdar is pioneering a model carbon capture and sequestration (CCS) project with the energy and mining giants BP and Rio Tinto that will take CO2 emissions from industry in the emirate and store the CO2 in abandoned oil wells. Since even the most optimistic energy projections assume we'll be burning fossil fuels for decades, perfecting CCS is vital to controlling emissions--and who would be better suited to cleaning up fossil fuels than...
...include Masdar City, designed by British architect Norman Foster, as well as a $250 million clean-tech investment fund and an energy-engineering school linked with the Massachusetts Institute of Technology. If it all works, this desert emirate could become the Saudi Arabia of renewable energy and a living model for the way technological innovation could defuse the threat of climate change. "This is really a very powerful image," says Rajendra Pachauri, chair of the Intergovernmental Panel on Climate Change. "It clearly shows that a country that has no immediate economic need to diversify its energy production is willing...
...After we sold SparkNotes to Barnes and Noble, we were like, well, the model of taking a product that exists that people pay for, and making it free and making it better, is a real powerful combo. So we thought ‘What other verticals can we enter with that model?’ The only three things people were paying for online were porno, gambling, and dating. We canceled out the first two—I am married after all—but we thought that dating would be a great venue for excitement, and we could definitely...
...There is, indeed, much work left to be done. Thankfully, we all have a model, a lucerito to follow, in the celebrated person of Dolores Huerta...