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Really Useful's marketeers know that Britain's large population of South Asians are not known as theatergoers and are also notorious for booking at the last minute. To reach even the expected $1.4 million advance - modest for a big musical - the Really Useful team realize they will have to entice a white audience too.The show's scriptwriter Meera Syal, who starred in Britain's Asian-centric TV comedy hit Goodness Gracious Me, knows about crossover. After the series' vast popularity she famously remarked, "Brown is the new black." Can that sense of Asians as cool spread to this show...

Author: /time Magazine | Title: Welcome to Bollywood | 5/26/2002 | See Source »

...know. This week Wolfram is publishing A New Kind of Science (Wolfram Media), a 1,200-page tome, some two decades in the making, that claims to redefine the foundations of virtually every branch of science, from physics and mathematics to biology and even psychology. "Stephen is not a modest man," says Terrence Sejnowski, director of the Computational Neurobiology Laboratory at the Salk Institute for Biological Studies in La Jolla, Calif., who is an avid Wolfram watcher. "But his ideas could turn out to be extremely important...

Author: /time Magazine | Title: How Everything Works | 5/20/2002 | See Source »

...BLACKWELL, 70, pioneer rock-'n'-roll tunesmith; of an apparent heart attack; in Nashville, Tenn. He wrote songs that helped define the careers of Elvis Presley (Don't Be Cruel, All Shook Up), Jerry Lee Lewis (Great Balls of Fire), Peggy Lee (Fever) and James Taylor (Handy Man). A modest man who never met most of the singers made famous by his songs and one of the few black composers of the proto-pop era, Blackwell blended country with rhythm and blues to make music the world still sings...

Author: /time Magazine | Title: Milestones May 20, 2002 | 5/20/2002 | See Source »

...piano in 1896, users would seem to have the weight of history on their side. "A business strategy that alienates your customer base isn't a good strategy," says Andreessen. "The most productive way to solve the problem is to satisfy demand." CDs saved music in 1985; perhaps some modest fencing around the cash cow of CD burning can save the industry again in 2003. --With reporting by Daren Fonda/New York and Jeff Chu/London

Author: /time Magazine | Title: Entertainment: Burn, Baby, Burn | 5/20/2002 | See Source »

...leaders of the lush, beautiful Black Sea enclave of Abkhazia, without official recognition by any country and still in ruins after a bloody war of independence with Georgia 10 years ago, have a modest though eccentric dream: to become the Russian equivalent of the U.S. Marshall Islands, an associated state, living independently but under Moscow's protective wing. Russia shows no sign of sharing this dream, Abkhaz Prime Minister Anri Dzhergenia concedes. But right now Abkhazia has a more pressing problem: the threat of another war with Georgia. If that happens, Abkhaz officials say, blame the U.S. military advisers...

Author: /time Magazine | Title: Down But Not Out | 5/5/2002 | See Source »

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