Word: moley
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Dates: during 2000-2009
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...Cluizel, a French chocolatier that puts a genealogy of its cocoa beans inside its gift boxes. In the U.S., the Colorado-based Chocolove takes its cue from another prestige consumable and sells a chocolate humidor, a cedar-lined box that protects the candy from the elements. Its president, Timothy Moley, can tell "whether or not the beans were ripe, whether they were fermented and cured properly and how long it's been since they were made into chocolate." A word of warning to other would-be aficionados: Moley keeps his taste buds spry by eating a pound of chocolate every...