Word: momentum
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Dates: during 1960-1969
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...replacing them with South Vietnamese. In the hope of obtaining peace, he has called a halt to the strategy that began in 1965 when Lyndon Johnson ordered massive increases in the U.S. troop commitment to Viet Nam. Though Johnson himself began to brake the process last year, reversing such momentum completely is difficult?all the more so because so many American lives have been invested in it. But it has become clear that such a reversal is now necessary if Nixon is to retrieve the situation in Viet Nam. Ultimately, the South Vietnamese will have to bear the major part...
...quantities of lunar debris have been falling on the earth's surface for billions of years. Thus, they reason, even if there are lunar organisms, terrestrial life has long been exposed to them without any catastrophic results. According to their theory, meteors often strike the moon with enough momentum to knock lunar fragments loose at escape velocities. Most such fragments captured by the earth's gravitational pull would be incinerated as they plunge through the atmosphere. But those in a certain size range, the scientists say, would drift down and arrive on earth relatively unscathed, safely delivering...
...THING dorms are interested in most of all is studying. Everyone is willy-nilly identified as a student ad thrown into a schedule that has a relentless momentum of its own. There is no sense for the individual when she wakes up in the morning that she has a day to do with as she wishes. Studying is not a free and personal thing but a compulsory activity by which an atom holds its place in the mass. Everyone studies all the time and worries whether everyone else isn't studying better, another imaginary cheese mistake. "Are you working again...
...move in circles. Once the decadence of a particular form of music has been generally recognized, there is a return to the basics, a rediscovery of roots. This period of retrenchment is necessary before a new form can take over. It happened about seven years ago, when the initial momentum of R&R died and was temporarily replaced by "folk music," Ã la early Dylan. Now that the excesses of the Gilded Age of psychedelia have become boring, the same thing is going on, with a revival of Country music. But just as the purist's folk music (Lonnie...
...business cannot be run on fun and flowers, the Beatles be latedly discovered after the death in 1967 of their canny manager and mentor, Brian Epstein. More interested in gadding about than tending to their enterprises, they left their convoluted corporate empire (see chart) to run on its own momentum. Inertia was not a successful philosophy. Three of the biggest companies in which the Beatles hold stakes have lately tumbled into trouble...