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...statements convey as universal a message as the assertion of a quick “your mom.” No, not the “your mom bakes great cookies” or even the standard vulgarity “your mom did [sexual expletive] to me last night”—instead it’s the simple, abstract musing of “your mom” that has caught on as one hot cultural commodity...

Author: By J.k. Ames, CRIMSON STAFF WRITER | Title: Yeah, Your Mom | 4/17/2003 | See Source »

...Kassim ’04, who is also a Crimson editor, Fidelma “Fifi” L. Cobas ’04, Emily R. Lowther ’04, Meghan A. Weathers ’04 and Jason W. Chiang ’04 founded Your Mom Clothing last month, which features t-shirts for guys and girls with the simple quip “your mom.” written across the chest...

Author: By J.k. Ames, CRIMSON STAFF WRITER | Title: Yeah, Your Mom | 4/17/2003 | See Source »

...lying in bed one night reading and realized that we need to make a statement about your mom. And also, it would be funny,” says Kassim, who designed the website. The website—www.yourmomclothing.com—was launched on April 7 and already boasts hundreds of hits. The site features heavily Photoshopped “models” sporting the sleek designs of the “your mom.” t-shirts. Kassim is quick to note, however, that the t-shirts are not meant to be insulting: “We don?...

Author: By J.k. Ames, CRIMSON STAFF WRITER | Title: Yeah, Your Mom | 4/17/2003 | See Source »

Despite the company’s origins as little more than a project amongst friends, Kassim claims to have received almost 50 orders in the first month of business. The future of “your mom.” is bright. “We want to expand our product line if a lot of people like the shirts. Maybe mugs or caps. We could even start a charity, like ‘donate to your mom,’ or something like that,” says Kassim. “We really feel like we?...

Author: By J.k. Ames, CRIMSON STAFF WRITER | Title: Yeah, Your Mom | 4/17/2003 | See Source »

...hard on us," says Taylor, an assistant professor of child and family studies at Syracuse University who is married with four kids. "We had all these concerns. Was this person marrying my mother because he loved her? Was he marrying her for her cattle ranch? How can our mom bring someone into the family we don't even know?" As pictures of their deceased father were taken down in the family home in Fort Collins, Colo., and phone calls from Mom became less frequent, her kids struggled to adjust. Says Taylor: "Now Mom has someone else she can turn...

Author: /time Magazine | Title: Mom's in Love Again | 4/14/2003 | See Source »

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