Word: monaco
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Diana was a princess, but there are many princesses in Europe, none of whom ever came close to capturing the popular imagination the way she did. Princess Grace of Monaco was perhaps the nearest thing, but then she had really been a movie star, which surely provided the vital luster to her role as figurehead of a country that is little more than a gambling casino on the southern coast of France. The rather louche glamour of Monaco's royal family is nothing compared with the fading but still palpable grandeur of the British monarchy. To those who savor such...
...Diana had snob appeal to burn. But that alone would not have secured her popularity. Most of the people who worshipped her, who read every tidbit about her in the gossip press and hung up pictures of her in their rooms, were not social snobs. Like Princess Grace of Monaco, Diana was a celebrity royal. She was a movie star who never actually appeared in a movie; in a sense her whole life was a movie, a serial melodrama acted out in public, with every twist and turn of the plot reported to a world audience. Diana was astute enough...
...MONACO...
...begun to feel fixed and formulated by the eyes of the public, the prosecutors and the media, last week was her chance to change the formula. It was an elaborate affair, spanning continents and media formats, involving a small army of press flacks and a red river of Club Monaco lipstick. Memorialized by a sympathetic biographer, humanized by Barbara Walters and glamorized by an upcoming European tour, Monica was reborn in warm pools of soft publicity...
...appease the Street's insatiable demand for growth, Polo last week bought Club Monaco for $81.5 million. What it got was a Canadian-based retailer that sold $90 million of designer-style (did somebody say Prada knock-off?) wear last year and has clout with the coveted youth market. And with only 13 stores in the U.S., Club Monaco has room to expand. Fashion insiders see Club Monaco as eventually becoming Ralph's stylish answer to the Gap and Banana Republic. What the purchase was not, Lauren insists, "is a mass-market answer to feed a starving stock...