Word: money
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Dates: during 1940-1949
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...into a dismal play called The Ladder (789 performances) until he ended up giving all tickets away. Not comparable are Abie's Irish Rose (2,327 performances) and Tobacco Road (3,182 performances); both defied the critics with their lengthy runs-but eager customers put up the money...
Before long, students were jumping up and offering everything from pocket change to folding money. Thirteen pledged $100 apiece or more. One, planning to repair his car, pledged his $100 with a shout of "Goodbye, jalopy!" Within a matter of minutes they had pledged some $2,000, but they weren't through...
...pitch in. Rutlanders caught the spirit. An automobile dealer, who had agreed to match one undergraduate team's collections, handed over $103; a waitress gave her day's tips of $1.17. Some landladies of student boarding houses offered a month's free rent if the money were given to the college. As the local radio station and newspaper spread the story, more kept pouring...
Meanwhile, President Warfield had stepped aside as a fundraiser. Said he: "This is a student affair, not a dodge by a bankrupt college trying to bail out the group that put money into...
...spring rumors that the big motormakers would soon bring out light cars priced at about $1,000. Last week young Henry Ford II followed General Motors in scotching the rumor. Ford is not considering such a car, he said, because motorists "want the best they can get for their money and are too accustomed to the convenience and ease offered by standard-size cars." The average length of motor trips is almost twice what it was prewar, said Ford, and the public is all in favor of the bigger luggage space in the postwar cars. "Such improvements," he said, "certainly...