Word: money
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Dates: during 1990-1999
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Despite appearances, MongoMusic.com is doing pretty well. The start-up, which will help consumers search for and buy music on the Internet, has raised enough money to move into spacious new digs in Menlo Park next month. Right now, the company is "incubating," renting two rooms in a dreary high-rise for $3,800 a month from HQ Global, a company that leases temporary office space. There are 10 other start-ups in the building. "It's not very cost-efficient office space," says MongoMusic's 28-year-old CEO, Jeremy Hinman, "unless you pack people...
Although the money sure would have been nice...
...companies, the money may eventually be, as it was for Microsoft, not in the hardware but the software: the interface, program databases, associated content like TV "magazines" to guide users and advertising. (Neither system currently shows ads, but each has discussed future possibilities, including sponsorships.) "Our strategy is to embed it into other boxes," says TiVo CEO and cofounder Mike Ramsay. "We're going to build it into television sets and DVD players...It will eventually get embedded into every device." Ultimately, several companies will manufacture the boxes under license. Philips currently makes TiVo's box, and this month TiVo...
...want to make a statement with a really, really expensive metal, you could go with osmium. My personal favorite is gadolinium. When you say it fast, it sings. On the more fanciful side, californium, for the laid-back customer, einsteinium, for the exceptionally wise money manager, neptunium, for stratospheric credit limits, and, for those just starting out, lead. --Tim Foecke, metallurgist, National Institute of Standards and Technology
...unknown amateur. Now, after a sensational summer campaign in Europe and a thrilling debut at the PGA Championship, he is an idol at home and a phenomenon worldwide. "I just want to play golf and enjoy myself," he says. "I know if I play well, I'll have enough money, so I don't really care about that." He prefers to be known, soccer-like, by one name, Sergio. "I love this kid," says Ben Crenshaw, U.S. Ryder Cup team captain. "He's unbelievable. Electrifying. Captivating." And on the other team...