Word: monosyllables
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Syndet stands for synthetic detergent. Handed in sudsy quantity to the happy housewife after World War II, syndets proved so popular that they now account for 70% of all household cleansers, marketed under a series of bouncy monosyl lables as synthetic as themselves - Tide, Fab, Cheer, Breeze, Duz, Surf. During 1961, U.S. housewives bought 3,469,114,000 lbs., or $831 million worth...
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