Word: moog
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Dates: during 1970-1979
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...Kenton band and the Harmonicats. True virtuosos of the pop spectrum, the four compose jingles to suit every current radio-station format−top 40, soul, middle of the road, easy listening, country and western, and subtle variations in between. One of the composers is a master of the Moog Synthesizer and the sophisticated electronic effects that are increasingly in vogue...
Racer's Edge. P. & T. charges a big-city station up to $25,000 for a "customized concept" and reel of round-the-clock jingles. A tiny coffeepot of a station that does not require the Moog Synthesizer or fancy arrangements may get its custom image for as little as $690, or perhaps a combination of cash and commercial time. P. & T. gets reimbursed by reselling those commercial minutes to such spot clients as Orkin pest control, Safeway supermarkets, or STP ("is the racer's edge...
...Gypsy Song, break into a tapdance and a pianist plays an ornate set of embellishments on the first phrase of the Habañera; he knows all the tricks but cannot remember the melody. The Card Song is swallowed by a monstrous Dies Irae, and everything ignites into a Moog-synthesized musical holocaust. The montage of electronic sound forms a requiem on the word "love," with tunes and characters zooming by like meteoric memories. After a final shriek, only Hess's voice remains, sadly singing: "That's how it is, that's how it will...