Word: mooning
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Dates: during 1960-1969
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...with any overwhelming event, the fallout was widespread and sometimes offbeat. Scores of children born last week were named "Apollo" or "Moon," "Tranquillity" or "Luna." The Siam Motor Works offered scholarships from primary school through university for the Thai children born nearest the exact moments of lunar landing and splashdown. The Berlin Zoo christened three wildcat cubs born during the moon walk Neil, Buzz and Mike. For a "moon happening" in Vienna, a bakery produced a 300-lb., 6-ft. cake decorated with marzipan craters...
Parisians complained that it took longer for them to place calls to friends in the provinces than for President Nixon to reach the astronauts on the moon. It took no time whatever, though, for new bits of Franglais to crop up, such as "Voilá la go." Trader Vic's restaurants around the U.S. and in London served a tiny American flag in every cocktail; Harolds Club in Reno offered Moonshots of vodka and apple juice served in a glass shaped like Apollo's command and service module...
Other entrepreneurs hastened to make the most of the moon shine. One Los Angeles breadmaker placed a TV commercial extolling "Helms-the bread on the moon." A New York supermarket chain ran a picture of the moon-"238,000 miles from Waldbaum's"-and beneath it advertised extra-large cantaloupes at three for 89?. A Long Island harness-racing track accompanied a picture of an astronaut stepping off the base of an LM mockup with the advice: "Hey, finish it later-Roosevelt Raceway opens tomorrow night." TWA and Pan Am eagerly accepted a spurt of new applications...
Some complaints were more sentimental. For centuries, the Japanese have celebrated the annual Night of the Full Moon by composing haiku. In Tokyo, one poetaster objected: "Now that the poesy of it is all gone, what can one do -commit hara-kiri?" In Vietnamese legend, the moon is represented by Hang-Nga, a beautiful maiden; "Now she is no longer a virgin," a Saigon intellectual lamented. Tel Aviv's Chief Rabbi Shlomo Goren offered a 20th century amendment to a 12th century Hebrew prayer on the eve of the new moon. For 800 years, it has read...
...nation, to remain vital, must expand the horizons of knowledge and discovery. At the same time, she must continue to expand the horizons of hope for all Americans so that each may live with dignity and justice. There are 22 million poor who don't ask for the moon; just for a decent home, a decent job, a decent school and a decent neighborhood. The moon walk is a majestic milestone of man's quest for the stars, and it is a dramatic reminder of how far we have yet to go in the heavens as well...