Word: morale
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Dates: during 1910-1919
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Business as a career offers wonderful opportunities in the way of moral and intellectual development, and for public service along various lines. If business men properly order and organize their businesses, they have more leisure than men in almost any other calling for public service and altruistic work. But with the increased opportunities there come increased responsibilities, and to fulfill properly those responsibilities business men must entertain the right sort of ideals...
...business man should not have as his ideal the accumulation of excessive wealth, but should strive for moderate wealth, allowing leisure time for the proper development of the moral and intellectual side. To acquire great wealth is not any longer a sign of great personal achievement, and does not carry with it any great personal distinction...
With the added opportunities for public service in modern business, then, there come likewise greater responsibilities, and these responsibilities should be entered upon with ideals that are at once in the direction of moderate wealth, simple living, and pronounced development of the moral and intellectual life
...frequent instances of cheating on the part of a small group of men, instead of affording amusement to the many, will be universally frowned upon. Class-room deception is amusing to some men today, because they do not feel as keenly as they should, the weight of moral responsibility. They do not consider a man who "cribs" under the present system essentially dishonest, for honor in this connection receives very little emphasis, the reason being that evident, glaring instances of its abuse are extremely rare. But with the Honor System a man is put directly "on his honor...
...application--and social service is another word for a laboratory course in human nature. No man can rightfully say that he has known or tried to benefit man until he has seen specimens of his own species that need aid--not aid always of substantial nature--but the moral and mental aid that an educated man can give his uneducated brothers...