Word: morganized
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Dates: during 1990-1999
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...many the middle-age parents of perplexing offspring--are acknowledging that their first X rays of the new generation were distorted. "The baby boomers of the media and marketing world were desperate to explain a generation they didn't understand, so they reduced Xers to a cartoon," says Adam Morgan, managing partner at TBWA Chiat/Day, the ad agency that collaborated with Yankelovich. "It may be the most expensive marketing mistake in history." Last year the magazine Who Cares and the Center for Policy Alternatives, a Washington think tank, released a survey that showed 72% of 18-to-24-year-olds...
Unexpected, yes, but not inexplicable. Sinai, along with Edward Yardeni, chief economist for the investment firm Deutsche Morgan Grenfell (North America), argues that today's economy can speed along briskly without inflation because of fundamental changes that have made companies more efficient than ever. Among them: the demise of the cold war, which has lifted trade barriers and released millions of workers and billions of dollars for productive peacetime purposes; and the ubiquitous use of computers, which enables companies to book new orders or build new cars with the click of a mouse. Says Yardeni: "I'm a big believer...
William J. Morgan...
...Morgan helped formulate the theory of plate tectonics, which explains the motion of earth's surface in terms of large, independently-moving plates...
...Morgan was educated at Georgia Institute of Technology and at Princeton. He has taught at Princeton, where he is also Taylor Chair of Geography, since...