Word: morgans
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Dates: during 1970-1979
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Andelin is not the only woman preaching a potent antifeminist message rooted in conservative Christian teachings. Her most popular rival is Marabel Morgan, 37, of Miami, a housewife and mother of two. Morgan's book, The Total Woman, released quietly in late 1973 by Fleming H. Revell, an obscure New Jersey publisher, sold 370,000 copies at $5.95 to become the nation's top non-fiction bestseller in 1974. (It was missing from most bestseller lists because it was sold mainly in small-town shops and bookstores unpolled by the list makers...
Total Woman courses, which Morgan started four years ago, last only four weeks (one two-hour class a week) and cost $15. Her students, who have included Singer Anita Bryant, the wife of Astronaut Frank Borman and those of a dozen Miami Dolphin football players, have been taught to find happiness by living entirely for their husbands. Like Fascinating Women, Total Women celebrate male dominance and depend on guile and sauciness to get their way, but they use sex more overtly than their Fascinating sisters...
...reply, 'Oh, darling, I forgot!' If you are creative and imaginative, he'll love you for it." She should also try to greet her man at the door in "an outrageously sexy outfit." (The children get a kick out of this too, says Morgan.) One Southern Baptist woman wore only mesh stockings, high heels and an apron to welcome her mate home from work. She reports that her husband shouted, "Praise the Lord!" and finished his dinner very rapidly...
...instance, making a list of your husband's best qualities and reading them off to him with enough embellishment to make him melt. But there are limits to profitable deceit. When one wife said her Miami Dolphin husband complained at being asked to open all the food jars, Morgan replied sensibly: If his ego is that strong, only hand him the jars you really can't open...
...aims of both Morgan and Andelin is to get women out of competition with men, and Andelin says that many of her graduates quit their jobs unless the extra income is essential. "There are sufficient men to be Presidents and not nearly enough women to be good mothers," she declares. But whatever the movement owes to the anxieties raised by women's lib, Andelin insists she is not antifeminist. She is simply concerned with making traditional marriage work. "I was even surprised when women's lib came on the scene," she says, "I thought Fascinating Womanhood was what...