Word: motel
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South of the Border is not artificial-flowers-formica-tables-plastic-trails-through-the-living-room a little tacky. It is the showroom of tack, all the kitsch of America distilled into 100 acres by the side of 1-95. There are 304 motel units, 103 campsites, four restaurants, three gas stations, 17 stores, miniature golf, a train ride through the woods, not to mention a 200-foot observation sombrero, all based on a Mexican theme filtered through several layers of bias, ignorance and Hanna-Barbera. As the brochure says, "Ees onlee wan South of the Border, Amigos, where Pedro...
...south of the state line) seemed an advantageous location," Holliday says. "He was businessman enough to adopt the name," and later invented Pedro, the Mexican figure that serves as mascot, Holliday adds. "He never intended it to get this large." "This large" means 500 guests a night at the motel and campgrounds, $20 million a year in receipts, 10-to 15,000 visitors a day through the summer and quite a few all year long. Now in his mid-60s, Schafer is "totally independent. He's a very imaginative, very progressive, and very wealthy man," Holliday reports...
...tree-lined streets with nice big houses, a bustling main drag, and a dusty outskirts where poor people live, with pavement for a front yard. The back road that connects South of the Border with Dillon used to be the main road, and there are only a few rundown motels and roadhouses left. One, the Stonewall Jackson Motel, seems to have caught South of the Border disease. As motorists leave Dillon, its hand-painted sign implores "Turn Around and Sleep with Jackson...
...cannot disagree with Robert Hughes' claim that viewing 19th century German art may be instructive [May 25]. Yet it is difficult to see how he finds "a peculiar dignity" in this collection of superficiality, which resembles early Woolworth art that adorns cheap motel rooms...
Says one of the motel's maids: "He didn't say much, but he was nice to everyone - just a clean-cut, good-living kid." In his first days in Denver he applied for a job at a record shop and pawned his type writer and electric guitar...