Word: motorama
(lookup in dictionary)
(lookup stats)
Dates: during 1980-1989
Sort By: most recent first
(reverse)
...mixed reviews for its show, which its employees dubbed "Rogerama," a reference to the splashy Motorama auto shows that the company held at the Waldorf a generation ago. Said Thomas J. Peters, a management consultant and co-author of the best-selling book In Search of Excellence: "This show is pathetic in the deepest sense of the word. GM does not have a p.r. problem, it ; has a car problem." Peters and other detractors maintain that consumers have been turned off by GM's lack of innovation and its look-alike designs, which have made it hard to tell...