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Word: motoring (lookup in dictionary) (lookup stats)
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...results, in the 1955 line: air intakes are silenced, and special rubber-and-steel mounts have been added to "isolate the motor from the boat," thus cut down the sounding-board effect of the boat's hull. In addition, the power heads of all the company's larger motors (10 h.p. and up) are now clamped in a rubber-sealed casing that keeps the noise in and the water...

Author: /time Magazine | Title: MODERN LIVING: Hush Money | 9/27/1954 | See Source »

From the dock of his waterfront restaurant in Freeport, L.I., Bandleader and Boat Racer Guy Lombardo climbed into a small boat with two outboard motors on the stern. As he started up one motor and raced about the water, there was the ear-splitting racket that has come to be associated with eggbeater boating. But when the motor was turned off and the other was tried out, there was a difference. From 500 ft. away, the motor could not be heard at all; newsmen riding in the boats could converse in normal tones, hear the slap-slap of the waves...

Author: /time Magazine | Title: MODERN LIVING: Hush Money | 9/27/1954 | See Source »

Thus did Outboard, Marine & Mfg. Co., the General Motors of the outboard motor industry, unveil its 1955 lines of silent 3-h.p. to 25-h.p. Evinrude motors. With them-plus a similarly silenced line of Johnson outboards-Outboard, Marine's President Joseph G. Rayniak hopes to boost next year's sales 20% over 1954's record $70 million volume. He thinks that by attacking noise he is going after the outboard motor industry's No. 1 enemy...

Author: /time Magazine | Title: MODERN LIVING: Hush Money | 9/27/1954 | See Source »

...September issue, FORTUNE gives the latest estimate of the state of the Ford Motor Co. Gross sales are running at an annual rate of $4 billion, profits at $15 million a month after taxes. In sales, Ford has pulled ahead of U.S. Steel, is running neck and neck with Standard Oil Co. (N.J.) for second place (after General Motors). Most of Ford's plants are new; the others are completely modernized. One-fourth of Ford's $1.5 billion postwar profits have been paid out in dividends. For one single year (1950) the Ford Foundation received a dividend check...

Author: /time Magazine | Title: AUTOMOBILES: Ford Stock for Sale? | 9/13/1954 | See Source »

...Western Electric from 51st to 14th and Texas Co. from 87th to sixth, while Pullman Co. dropped from eighth to 81st, Singer Manufacturing from 13th to 79th and Pittsburgh Coal (now Pittsburgh Consolidation Coal) from 15th to 94th. Five companies among the first ten on the 1948 list (General Motors, second; Standard Oil of Indiana, fourth; Socony-Vacuum Oil, fifth; Du Pont, eighth; Ford Motor Co., tenth) did not even appear among the first 100 in 1909. Says Kaplan: "Industrial leadership at the big business level is precarious...

Author: /time Magazine | Title: THE ECONOMY: Bigness & Competition | 9/13/1954 | See Source »

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