Word: mousetrap
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...Better Mousetrap. A disposable, plastic, cylindrical trap that relieves the housewife of having to touch a dead mouse was brought out by Shaw-Randall Co., Inc. of Pawtucket, R.I. (The mouse, attracted by odor of grain, walks into "Sanitrap," eats poison pill, is paralyzed and killed. Tube, mouse and all are then thrown away.) Price...
...rack had grown considerably, and Vag had difficulty seeing which card was attracting all the attention at the end of the rack. He pushed against the several men and the girl in front of him and read: "This Valentine shows quite clearly that. . ."Someone opened it. A portable mousetrap smashed his thumb. Ouch. "I have a crush on you," the greeting concluded with small consolation. Clever, Vag thought...
Neil McElroy is just as confident about his company's future. But if sales start to slide, says he, "We'll find the reason why. Then we'll give it hell." It is a long-standing P. & G. belief that if a man invents a better mousetrap, no one will beat a path to his door unless he goes out and tells people about it. Neil McElroy does not intend to let anyone forget about his mousetraps...
...membership would reverse the house of delegates. Striding down to a front-row mike, ex-President Holman angrily retorted: "You gentlemen just want to get your, names in the press." (Cried voices from the assembly floor: "Shame!") But a few minutes later, Lawyer Peabody walked into a parliamentary mousetrap set by Holman supporters, who substituted a resolution leaving it up to the house of delegates to decide when to call a referendum-and-whether to call one at all. The vote against Peabody...
...airs and a Western wife. She was Ivy Low, radical daughter of an English writer. He came to admire the works of Henry James, Jane Austen, Beethoven and Bach; he took up contract bridge. But Litvinoff remained Bolshevik to the core-a blunt, opportunistic, skeptical revolutionary, with a keen, mousetrap kind of mind that was wired always to orders from home...