Word: mouthwash
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Dates: during 1980-1989
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Luxury hotels around the world coddle guests by stocking vials of shampoo and mouthwash, small cans of shaving cream and plastic shower caps in their bathrooms. Now the Shangrila Hotel in Montreal may have started a trend in giveaways. Aware of concern over the AIDS epidemic, management is going to tuck condoms in the welcoming baskets. Says General Manager Pierre Quintal: "We are not condoning any type of promiscuous activity. Like the other products offered in the hotel's rooms, they are there to use if you have the need for them." Sniffed a spokesman at the city's Ritz...
...apathy to the crisis until NBC news ran some footage of dying Africans, at least the people were moved by real emotions of horror, pity, and even guilt USA for Africa peddles the feel-good approach to humanitarianism, turning an act of human concern into the moral equivalent of mouthwash...
With the killer or killers still on the loose and copycat poisonings continuing-a bottle of mouthwash laced with sulfuric acid was bought in an Oak Park, Ill., store-officials were increasingly concerned. One special worry: adulteration of Halloween trick-or-treat favors. In Chicago, Mayor Jane Byrne ordered distribution of a million leaflets urging parents to keep a close eye on whom their children visit and what they bring home...
What Harvard fans need after this season is a good, long gargle with some minty mouthwash...
...July Hurt set up a meeting attended by the three sponsoring companies. Warner-Lambert, which was advertising Listerine mouthwash and Dentyne chewing gum, withdrew from Dallas, Charlie's Angels, Soap and Saturday Night Live. A company spokesman said that the change was due to "marketing considerations" and, in the case of Saturday Night Live, to the fact that the company could not prescreen a live program. Hurt then removed Warner-Lambert, the eighth largest television advertiser, with billings of $60 million in 1979, from the boycott list...