Word: mp3
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...electric goodness in a dance-off. Samir J. Paul ’10, a participant in the booty-shaking bonanza, explains why he was willing to put his money maker on the line for an iPod. “The iPod has a cultural cachet that few other MP3 players can even dream of competing with,” he says. And thus the tiny music player lured him to do something that only two others were willing to do. Indeed, Crimson Key undertook the competition for two reasons. “We were trying to give the audience some...
...their Research in Motion (RIM) BlackBerrys as "CrackBerrys," the addiction hasn't spread to ordinary consumers. But the new BlackBerry Pearl is the company's first serious attempt to hook the masses with features that high-paid professionals and businesspeople disdain--a built-in camera and an integrated MP3 player. T-Mobile, known for its low rates, is the Pearl's initial carrier. The Pearl costs $200 after rebates; unlimited e-mail and Web-browsing service will cost $20 a month, provided it's coupled with any standard voice plan. A 600-min. plan will cost $60 a month...
...iPod is so successful is peer pressure: kids, embarrassed by clunky old CD players, joined the White Earbud Brigade to fit in. Now that so many kids have iPod nanos, the self-styled outsiders who may have previously chosen Apple for niche appeal are looking for an alternative MP3 player. SanDisk made news recently by introducing the highest-capacity flash player - the Sansa e280, with 8GB of internal storage. It's small enough, powerful enough and different enough to be the un-iPod of choice...
...iPod nano, with features the nano doesn't yet have including video playback, voice recording and an FM tuner. Nevertheless, the cost has been the same, or just slightly discounted. SanDisk is one of the largest manufacturers of flash memory - the solid-state storage chips found in MP3 players, digital cameras, cell phones and USB drives - so it can compete seriously on price, where Creative or iRiver just can't. The $250 that would buy you a 4GB iPod will get you an 8GB Sansa. If you buy an optional 2GB MicroSD card for $100, the player's memory capacity...
...offer 30 different games instead of one, and gives jukeboxes the capacity to deliver 2.2 million songs. Crowley expects the Coke machines could tap into that same tuneful database and sell downloads of full music tracks. That's a potentially huge moneymaker: half of all mobiles will have MP3 capacity within two years, and Coke has 2.8 million machines worldwide. They'll also likely sell wi-fi access and tickets - for everything from airline seats to events. And machine-dispensed downloads of music videos and TV shows is also a future possibility. Since teenagers will make up a big part...