Word: msn
(lookup in dictionary)
(lookup stats)
Dates: during 2000-2009
Sort By: most recent first
(reverse)
...with the dot-commerce age, because it's more ad than drama. Aimed at young Web surfers, the smart, saucy sitcom's natural audience, it's really a child of the ingenious Internet marketing for The Blair Witch Project. It was promoted entirely online--in part through Microsoft's MSN website--and the 10-minute episode, with hard-hitting information about the characters' period hairstyles, is strictly fan-club stuff. There's the all-empowering Web for you: why rely on Entertainment Tonight when you can do your own puff pieces...
...first, a few disclosures are necessary. Readers have the right to know that TIME magazine will be part of AOL Time Warner. The author of this essay, by contrast, has a day job as editor of Slate, an online magazine published by Microsoft. Microsoft owns an online service, msn, that competes with AOL. Microsoft and AOL Time Warner will have competing investments in the cable industry. On yet another hand, Microsoft and Time Warner are co-investors in a high-speed cable-Internet connection business called Roadrunner. On a fourth hand, Microsoft owns a chunk of AT&T, which owns...