Word: msnbc
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...fact, a little industry emerged around the First Frosh. Senior Jesse Oxfeld, a former Daily editor, has worked feverishly to market himself as the official Chelsea pundit, appearing on the Today show, CBS, MSNBC and NPR. Husky, chest hair peeking up from his button-down shirt and punctuating sentences with one raised eyebrow, Oxfeld looks the part. "Ultimately, I want to be a pundit. But I didn't know where to find an entry-level job." Making the most of his opportunity, he has got his lines all worked out. "If I really wanted to be cynical about...
...purchase a major media company, it could dramatically transform a family-run enterprise that still gets 90% of its revenues from newspapers (50% from the Times alone). To date, the paper has been slow to expand into TV and the Internet, though it has a promising alliance with MSNBC, which runs a segment on its Brian Williams nightly newscast previewing a story from the next day's Times...
...Just one year after it was founded, MSNBC is giving pink slips to a fifth of their staff (Netly News...
After about six months, MSNBC quietly stopped rating itself. And that's when we entered the current phase of the debacle. The Internet Content Coalition, co-founded by msnbc general manager Jim Kinsella, proposed a "news exemption" work-around: it would give news sites an N rating, which would keep them above the ratings fray. Of course, to do that you would first have to define news. Is the Village Voice news? The American Civil Liberty Union's Website? The Netly News? We use four-letter functionals now and then (but only where no other, five-letter word will suffice...
...what's good business for the software industry is nonsense for journalism--as the folks who run Microsoft's news Website quickly realized. An MSNBC report on the Oklahoma City bombing, for example, would have drawn a prohibitive rating in the violence department...