Word: mtv
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Dates: during 2000-2009
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...There is, however, a car-country answer to Queer Eye: the car-and-bike makeover show. Discovery Channel's American Chopper, MTV's Pimp My Ride and several others turn junkers into sleek street machines and motorcycles into works of art, and in the process tell us how people (mostly men) express and define themselves through their stuff. They're Queer Eye, the shop-class version: the Gear...
...feels the connection between wheels and independence more strongly than teenagers, which is probably why Pimp My Ride became an overnight hit for MTV. With rapper Xzibit as host, it's a kind of hip-hop Queen for a Day. It takes young drivers' beat-up jalopies and turns them into rap-video dreams, rolling Xanadus with DVD players, video-game machines and the mandatory spinning-wheel rims. The show owes everything to the materialistic side of hip-hop culture, but Xzibit says that Pimp's fantasies are at least more accessible than the million-dollar house tours on MTV...
...jittery editing and cinematography that conjures an unholy mix of Traffic-era Steven Soderbergh and Mix Master Mike. The effect is to reflect the grime of Mexico City and Creasy’s deep ambivalence about his profession, but it often feels like a put-on concession to the MTV generation...
...career with underground darlings Leaders of the New School, with whom he released two albums. As a solo artist he hit it big in 1996 with the spastic “Woo-Hah!! Got You All in Check,” whose oddly disconcerting video found regular rotation on MTV...
...trend doesn’t stop with pre-packaged pop singers. After fading away for a few years, the precocious brat rockers of Blink-182 have also returned to heavy airplay on radio and MTV. Despite several years of legal squabbling and failed solo efforts, the Backstreet Boys—no joke—are reportedly heading to the studio to record another album. The album may flop worse than Ruben Studdard attempting a swan dive, but if it doesn’t, you read about it here first. More surprising and significant is the return of a number...